Friday, 4 October 2013

Week 3- Evaluating a company's external environment


Assalamualaikum,

Alhamdulillah and praise to Allah, first of All i want to apologize to miss ummi, because of my deferred blog post due to some technical problem that caused error sign-in into my blogspot account. But i will cover it and promise to attach all my post regarding this subject, insyaAllah. Sorry again to miss ummi.  

On week 3, I have learnt about Evaluating a company external environment. Miss ummi had explain more regarding macro environment which is PESTEL analysis. Politic, Economic, sociocultural, technological, environmental, Legal and regulating factors. Studying PESTEL analysis is important in order to know whether the industry is condusive or not to enter.  Besides that, we also discuss about Porter’s five competitive forces.

In tutorial class with Madam Huda, we should find an article or news about business. So, I got an article from website regarding the new car launching by BMW Group Malaysia, namely all-new BMW 1 series. Madam Huda choose one representative for each group to present their article, and from my group, Madam Huda chose Ain Juraimi to share about her article. She explained and shared about Suprima S. madam huda also added some new information about business.

After that, we discuss the case study given by Miss Ummi in GOALS. We were read that case study before we enter into tutorial class. The case study for this week is ROBIN HOOD.  Madam Huda asked us to form into group and make some discussion about that case. Then, Madam Huda shared to us an easy way to answer and solve a case, by look into an important point.  After that, we need to finish it in group and must submit it to madam Huda by the following week.

Thats how our Strategic Management class running this week. I enjoyed both class and cant wait for the next class.. thank you and thats all , =)

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